The Email Marketing Automation Trends for 2019

Is email marketing dead? According to the latest Radicati Group Email Statistics Report, there will be 281 billion emails sent per day in 2018. That massive statistic seems to suggest email is still vital for a strong marketing strategy. However, marketers are not in...

Load a CSV of Products to leave out

We have added a new facility to SwiftERM today, allowing retailers to load a CSV file of selected products they wish to exclude from selection by the system. This will allow discontinued, seasonal and end of line products etc to be prohibited for selection in email...

10 Predictions For Data Analytics in 2018

A new Forrester Research report, Predictions 2018: The Honeymoon For AI Is Over, predicts that in 2018 enterprises will finally move beyond the hype to recognize that AI requires hard work—planning, deploying, and governing it correctly. But Forrester also promises...

Changes To MailChimp And What They Mean To You

If you’re using MailChimp to handle your email marketing needs, you should have received an email today stating that, “Starting October 31, single opt-in will become the default setting for all MailChimp hosted, embedded, and pop-up signup forms.” We’ve...
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